Heymax.ai Announces Appointment of Mark Mullinix as Interim Head of Partnerships

A great step forward towards delivering greater consumer and partner value for heymax.ai

[Singapore, Feb 2024] – Heymax.ai has selected Mark Mullinix from Growth Vectors to lead its partnership development team on an interim basis. Mark has been a member of the Heymax.ai Advisory Board since July 2023 and has recently taken on an operational role to help the team set growth priorities, execute against these priorities to grow the Max Miles ecosystem, and recruit a full-time partnerships leader to join the leadership team on a permanent basis.

"We are thrilled to expand Mark’s relationship with Heymax," said Joe Lu, Co-founder and CEO of heymax.ai. "We have already added more than 24 new airline miles and hotel points to our Max Miles transfer partners, and we have ambitious plans to get to 100. Mark’s over 20 years of expertise in partnerships, loyalty, and financial services, as well as his decade-plus track record of building exciting new high-growth organizations. Having an industry veteran joining our thriving startup is a huge step forward for us."

Mark added, "Heymax has shown explosive growth in the last year as it has given Singaporeans and Australians new ways to earn miles faster and with more flexibility. It’s exciting to be a part of the journey with this high-achieving team."

About Heymax.ai: The consumer brand Heymax.ai issues and operates Max Miles as the world's most consumer-friendly loyalty currency. Max Miles can be redeemed at a 1:1 ratio with zero fees at over 24 airlines and hotels reward programs globally. Heymax.ai’s consumer app helps customers decide the best card to use at any merchant to simplify and optimize credit card rewards, empowering customers to maximize loyalty points earning while double-dipping in earning Max Miles. Max Miles is also used by premium partners such as SingSaver to reward loyalty. Heymax.ai, together with its partners, revolutionizes the personal finance and loyalty rewards landscape, making reward earning and travel hassle-free.

About Growth Vectors: Growth Vectors specializes in fractional leadership and strategic advisory for early-stage companies across the Asia-Pacific. Built from a legacy of founding and scaling enterprises in the region, it provides high-leverage temporary or fractional engagements which make founders and leadership teams more successful while remaining cost-effective for pre-Series A companies.